Business Sustainability Eagle Valley Health Foods Company

Question: Discuss about theBusiness Sustainabilityfor Eagle Valley Health Foods Company. Answer: Introduction In this research paper, the researchers make a research on the business stability of Eagle Valley Health Foods Company. This Eagle Valley Health Foods Company is situated in Australia. It is basically a food base company which produces organic and healthy snacks bar which are generally made by cereals and dry fruits. The Eagle Valley Health Foods Company, for the first 3 years has operated their company throughout Adelaide, which is located in South Australia. However, after three years of business now they start to gain the little amount of profit because nowadays the public is conscious about healthy foods (Aggerholm and Trapp, 2014). According to the case study, Mr. Martin Clifton, the Chief Executive Officer (CEO) of Eagle Valley Health Foods Company, wants to develop their company profile by improving their corporate business activities and by engaging their focus on the corporate business sustainability. According to Mr. Martin Clifton, the corporate business sustainability hel ps the company to gain a good reputation in future also. For these reasons, Mr. Martin Clifton, the Chief Executive Officer (CEO) of Eagle Valley Health Foods Company, wants a professional advice or consult from a Corporate Social Responsibility (CSR) consultant to put into practice the activities related to the corporate business sustainability and to include the initiatives which are related to Corporate Social Responsibility (CSR) within their organization (Eagle et al., 2015). The CEO of Eagle Valley Health Foods Company, always try to maintain and give value to the economic factors, ecological factors and the factors which are related to the cultural health of their community. For these reasons, the CEO of Eagle Valley Health Foods Company tries to make an efficient effort to involve involving their employees and business partners to learn their surrounding environment very well (White, 2016). By the help of this research study, the researchers came to know about some issues of the Eagle Valley Health Foods Company which have happened at the time of performing the activities related to the Corporate Social Responsibilities (CSR). Findings Discussions According to the research study, the researchers found that Mr. Martin Clifton wants a professional advice or consult from a Corporate Social Responsibility (CSR) consultant to put into practice the activities related to the corporate business sustainability. In last few years, the Eagle Valley Health Foods Company faces a lot of issues or problems related to the re-utilization of the package materials which hampers their environment and cause the hazard. For this reason, Mr. Martin Clifton engages his entire focus on the development of the packaging activities of their products (Falck, 2016). Recently, the Eagle Valley Health Foods Company start to packet their food products by a material named as polypropylene. According to the case study, Mr. Martin Clifton, the CEO of Eagle Valley Health Foods Company accept this sustainable method to improve their packaging activities which are really needed by the company for achieving a good position within their target market and also want to supply the products which are more friendly to their environment and community (Jespersen and Huffman, 2014). The challenge which is taken by the CEO of Eagle Valley Health Foods Company regarding the change of design of packaging give an effective outcome by maintaining a good balance between the packaging activities and the products of that company to achieve success within their target market and also maintain the environmental issues (Gaudion, 2016). The researchers also found that due to the environmental acidification and eutrophication process, the packages of their products have shown low impacts on their environment. Various types of new tools and types of machinery are implemented within the company to improve and develop their packaging designs and can able to promote more sustainable and greener package design which has become absolutely environmentally friendly. According to the case study, the researchers also found another issue related to the more consuming of water in their products. The CEO of Eagle Valley Health Foods Company, convey a message that their products that are the healthy snacks bar consume more water and in last 2 years, the rate of consumption of water increases rapidly (Grnman, 2012). The increase in the rate of water consumption causes a hazard in their production. For that reason, the CEO of Eagle Valley Health Foods Company tries to reduce the amount of consumption of water in the possible areas. For this reason, the CEO of the Eagle Valley Health Foods Company also engaged his focus on the factor of reducing the amount of consumption of water. The first approach of the company should be to review the requirement of quality and quantity of water within each and every stage of the manufacturing process (Hrisch, Johnson and Schaltegger, 2014). After reviewing the estimation which has an entire focus on the minimization of the consumption of water, the company identified several opportunities with the help of which they can c apture and reuse the water in their other possible areas. By the help of these activities, the CEO of Eagle Valley Health Foods Company can able to reduce the water level which is taken of the products by 32 percent approximately and also increase the profit level of the company. Conclusion Recommendations According to the research study, the researchers found that the Eagle Valley Health Foods Company faces a lot of environmental issues or problems related to the re-utilization of the package materials. That is why Mr. Martin Clifton keeps his complete focus on the development of the packaging activities of their products. For this reason, they start to make their packages by an environmentally friendly material named, propylene. The CEO of Eagle Valley Health Foods Company also found another issue related to the more consuming of water in their products. For these reasons, the researchers recommend that the CEO of the company should keep reviewing the whole production process on a timely basis. These will help to identify more opportunities by the help of which they can able to develop and improve their entire production process and also become successful to increase the profit amount of the company. Reference Aggerholm, H. and Trapp, N. (2014). Three tiers of CSR: an instructive means of understanding and guiding contemporary company approaches to CSR?.Business Ethics: A European Review, 23(3), pp.235-247. Eagle, L., Low, D., Case, P. and Vandommele, L. (2015). Attitudes of undergraduate business students toward sustainability issues.International Journal of Sustainability in Higher Education, 16(5), pp.650-668. Falck, O. (2016).Corporate social responsibility: Doing well by doing good. 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